2025-02-17

Suburban Propane and NASCAR Unveil Propane-Powered Track Dryer at the DAYTONA 500

 

Suburban Propane and NASCAR Unveil Propane-Powered Track Dryer at the DAYTONA 500

 

DAYTONA BEACH, Fla. (Feb. 14, 2025) – Suburban Propane Partners, L.P. (NYSE: SPH), a nationwide distributor of propane, renewable propane, renewable natural gas, fuel oil and related products and services, as well as a marketer of natural gas and electricity and investor in low carbon fuel alternatives, today joined forces with NASCAR to unveil a propane-powered track dryer at the iconic DAYTONA 500. This innovative solution will complement NASCAR's current track drying efforts and help get race cars back on the track as quickly as possible.

 

The utilization of propane in this dryer is more fuel efficient than diesel or gasoline, and results in less overall pollutants. This aligns with NASCAR's work towards optimizing its operations and building a healthier race track environment.

 

"The partnership between NASCAR and Suburban Propane will enhance the fan experience by providing reliable, convenient propane services at our tracks," said Michelle Byron, NASCAR Executive Vice President, Chief Partnership and Licensing Officer. "Whether it's fueling the campgrounds or helping get race cars back on the track, Suburban Propane helps ensure NASCAR fans stay powered up through the race weekend."

 

Suburban Propane's role extends beyond the track dryer. As the Official Propane of NASCAR, the company powers concession stands, ensuring fans enjoy their favorite foods and beverages with seamless, reliable, and cleaner energy. Additionally, Suburban Propane supports the energy needs of campgrounds, providing NASCAR's dedicated fan base with the propane they need to cook, heat, and celebrate race weekend in comfort.

 

"Our partnership with NASCAR is a natural fit," says Nandini Sankara, Vice President, Marketing & Brand Strategy, and Spokesperson, Suburban Propane. "Propane is a quiet, yet dependable contributor to race day, providing consistent, versatile, and clean energy solutions that touch nearly every aspect of the event. From drying the track to fueling the fan experience, we're proud to power the passion that makes the NASCAR experience a truly extraordinary event."

 

The DAYTONA 500 serves as the perfect stage to showcase this innovation. As the season opener and the biggest event in motorsports, the race brings together millions of fans to celebrate the speed, skill, and strategy that define the sport.

 

 

 

About Suburban Propane:

Suburban Propane Partners, L.P. ("Suburban Propane") is a publicly traded master limited partnership listed on the New York Stock Exchange. Headquartered in Whippany, New Jersey, Suburban Propane has been in the customer service business since 1928 and is a nationwide distributor of propane, renewable propane, renewable natural gas ("RNG"), fuel oil and related products and services, as well as a marketer of natural gas and electricity and producer of and investor in low carbon fuel alternatives, servicing the energy needs of approximately 1 million residential, commercial, governmental, industrial and agricultural customers through approximately 700 locations across 42 state.

 

Suburban Propane is supported by three core pillars: (1) Suburban Commitment – showcasing Suburban Propane's almost 100-year legacy, an ongoing commitment to the highest standards for dependability, flexibility, and reliability that underscores Suburban Propane's commitment to excellence in customer service; (2) SuburbanCares – highlighting continued dedication to giving back to local communities across Suburban Propane's national footprint; and (3) Go Green with Suburban Propane – promoting the clean burning and versatile nature of propane and renewable propane as a bridge to a green energy future and investing in the next generation of innovative, renewable energy alternatives.

 

For additional information on Suburban Propane, please visit www.suburbanpropane.com.

 

 

About NASCAR:

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook.

 

 


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Posted by Marc Patrick Roy at 17.2.25 0 comments

2025-02-14

NASCAR Moves Up Start of DAYTONA 500

NASCAR Moves Up Start of DAYTONA 500

Start of 67th running of The Great American Race moved up one hour to 1:30 p.m. ET

 

DAYTONA BEACH, Fla. (Feb. 14, 2025) – Due to potential weather forecasted for the Daytona Beach area late Sunday, NASCAR today announced the DAYTONA 500 will move up one hour from its originally scheduled time to now begin at 1:30 p.m. ET.

 

Gates and hospitality will now open at 9 a.m. ET, and the Hard Rock Bet Fanzone will open at 8:30 a.m. ET. Parking lots will open at 6 a.m. ET.

 

Due to increased security measures, Daytona International Speedway encourages all attendees to arrive early for the event. Please be aware that traffic may be unpredictable, so allow extra time for potential delays. Additionally, expect longer lines at the entry gates because of enhanced screening processes.

 

Fans in attendance will still get to enjoy the pre-race performance by Pitbull and the pageantry of the U.S. Air Force Thunderbirds performing the flyover at the conclusion of the National Anthem.

 

Fans can find additional schedule details for pre-race festivities in the fan guide at daytonainternationalspeedway.com.

 

The original broadcast networks remain unchanged. The DAYTONA 500 will be live on FOX, MRN and SiriusXM NASCAR Radio.

 


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Posted by Marc Patrick Roy at 14.2.25 0 comments

2025-02-13

NASCAR and Anheuser-Busch Extend Storied Partnership

NASCAR and Anheuser-Busch Extend Storied Partnership

Busch Light Continues as Premier Partner of the NASCAR Cup Series, Busch Light Pole Award; New Initiatives On Tap to Deepen Fan Engagement

 

DAYTONA BEACH, Fla. (February 13, 2025) – One of the most recognizable and storied partnerships in all of sports has been refreshed for the start of the 2025 NASCAR season. NASCAR and Anheuser-Busch today announced a multi-year agreement that ensures Busch Light will continue as a Premier Partner of the NASCAR Cup Series, designation as the "Official Beer Sponsor of NASCAR," as well as the title sponsor of the Busch Light Pole Award.

 

"At Anheuser-Busch we strive to bring sports fans closer to the moments that matter year-round, and we're thrilled to be continuing this relationship with NASCAR, building continued momentum with Busch Light, now the #2 fastest-growing brand in the beer category," said Kyle Norrington, Chief Commercial Officer at Anheuser-Busch. "NASCAR and Busch Light fans are among the most devoted fans in the country and in 2025, together we'll give our deserving fans more opportunities to connect to this sport than ever before."

 

Shifting fan engagement into high gear, NASCAR and Busch Light will launch an annual Busch Light summer music series in 2025, bringing together two long-standing passions of race fans: country music and cold, smooth Busch Light. The summer series includes five pre-race performances throughout the season, underscoring Busch Light's ongoing investment in bringing fans closer to the artists they love. The five events will be open and accessible to race fans in attendance. The series will kick off at Texas Motor Speedway, with concerts once a month at Michigan International Speedway, Chicago Street Race, Iowa Speedway, and World Wide Technology Raceway.

 

"The partnership between NASCAR and Busch Light is consistently noted as one of the most recognized in all of sports each and every year," said Michelle Byron, NASCAR Executive Vice President and Chief Partnership and Licensing Officer. "Anheuser-Busch's longstanding relationships at multiple levels across our sport have been paramount in cultivating new fans and driving fan loyalty for decades, and our partners at Busch Light are leading by example to find new ways to drive deeper fan engagement."

 

Since the 1990s, the Anheuser-Busch family of brands has created countless opportunities to interact and engage with 21+ NASCAR fans, including unparalleled access to iconic drivers, the development of distinct paint schemes, and brand-led initiatives like a Pit Stop Wedding by the track in Las Vegas. Busch Light will kick off the 2025 racing season with a thrilling at-track fan experience dubbed "DATE-TONA," turning the Daytona International Speedway into a one-of-a-kind speed dating experience designed to help fans find love off-screen and at NASCAR speed.

 

Busch Light and Trackhouse Racing are also back together following their inaugural season as a major primary sponsor of Trackhouse Racing's NASCAR Cup Series driver Ross Chastain. Busch Light will continue to bring Chastain's 21+ fans along for the ride with dynamic, specialty paint schemes throughout the 2025 season, starting with a refreshed Busch Light 'Iconic' scheme emblazoned with the brand's call to 'Race for the Mountains' set to debut at the 2025 DAYTONA 500.

 

The 2025 NASCAR Cup Series regular season gets underway with the Great American Race, the DAYTONA 500 on Sunday, Feb. 16, airing live on FOX at 2:30 p.m. ET.

 

About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.

For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook. 

 

About Busch Light

Busch Light is made with exceptional ingredients and has a crisp, refreshing taste that is as cold and smooth as a mountain stream. The beer brewed for the great outdoors takes cracking a cold one and heading for the mountains seriously, with passion points rooted in fishing, hunting, farming, NASCAR and country music. With focus and investment on meeting fans where they already are with a Busch Light in hand, the brand has experienced consistent growth since 2019. The Busch brand name represents a family of products including Busch Beer, Busch Light, Busch Ice and Busch NA. For more information, visit www.busch.com and follow Busch Light on X, Facebook and Instagram. 

 

About Anheuser-Busch

At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years, we have delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As a leading American manufacturer and the nation's top brewer, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only brewer that invests in the U.S. at this scale.

 

We are home to the nation's most iconic beer and beyond beer brands, including Michelob ULTRA, Busch Light, Budweiser, Bud Light, Stella Artois, and Cutwater, as well as industry-leading regional craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. That's who we are. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook, and Instagram.

 


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Posted by Marc Patrick Roy at 13.2.25 0 comments

2025-02-12

START YOUR ENTRIES! Win $1 million at NASCAR Championship Weekend™

 

FOR IMMEDIATE RELEASE

 

START YOUR ENTRIES! Win $1 million at NASCAR Championship Weekend™

 

NASCAR Powerball Playoff™ returns for third edition alongside 2025 NASCAR® season

 

[Editor's Note]: To download media assets, click here.

 

JOHNSTON, Iowa (Feb. 12, 2025) – The highly anticipated NASCAR Powerball Playoff™ is back for its third edition, offering lottery players a chance to win an exclusive trip to 2025 NASCAR Championship Weekend™ and cash prizes up to $1 MILLION!

 

Powerball® and NASCAR® announced the return of the national promotion today, which will run alongside the 2025 NASCAR season. The promotion will culminate with four lottery players winning a VIP trip for two to 2025 NASCAR Championship Weekend™ at Phoenix Raceway®, Oct. 31 – Nov. 2. In addition, the four lottery players will have the chance to win $1 million in a special drawing televised live on NBC before the start of the 2025 NASCAR Cup Series Championship Race™.

 

"This promotion offers our players the ultimate motorsport experience, combining the excitement of NASCAR Championship Weekend with the chance of a lifetime to win $1 million," said Matt Strawn, Powerball Product Group Chair and Iowa Lottery CEO. "The four finalists and their guests will be flown to Phoenix to be immersed in the action, including pace car rides, access to exclusive areas, and front-row seats to some of the biggest NASCAR races."

 

"This promotion has been such a great avenue to further engage NASCAR fans all across the country over the past two seasons," said Michelle Byron, NASCAR Executive Vice President, Chief Partnership and Licensing Officer. "The synergies the Powerball Playoff has with the different stages of the NASCAR Playoffs allows for increased excitement and anticipation throughout the year, culminating with someone winning $1 million right before we crown a champion in Phoenix."

 

Lottery players can enter the national Powerball® promotion through a participating state lottery. Lotteries will hold in-state contests and second-chance drawings throughout the 2025 NASCAR regular season to form a national pool of entrants. Entry periods and method of entry will vary by lottery. At the end of the NASCAR regular season, 16 semi-finalists will be drawn from the national pool to advance to the Powerball Playoff drawings, with no more than one semi-finalist per lottery advancing.

 

The Powerball Playoff drawings are a series of elimination drawings that mirror the elimination rounds of the NASCAR Playoffs™. As the 2025 playoff field of drivers is reduced, Powerball will reduce its playoff field of semi-finalists eligible to win the $1 million grand prize. Through a series of drawings, the field of semi-finalists will be reduced from 16 to 12 to 8 to 4 – with the remaining four finalists winning a VIP trip for two to the NASCAR Championship Weekend™ at Phoenix Raceway and entry into the $1 million drawing.

 

The results of each Powerball Playoff drawing will be revealed during select race broadcasts, beginning with the Round of 16 announcement on Aug. 23 at the NASCAR regular-season finale at Daytona International Speedway. Cash prizes will be awarded to all 16 national semi-finalists based on their elimination position, ranging from $2,500 to the $1 million top prize:

 

 

Powerball

Playoff Drawings

Date

Race Announcement

Notes

Round of 16

Aug. 23

Coke Zero Sugar 400,

Daytona Intl Speedway, Daytona, FL

16 semi-finalists advance

Round of 12

Sept. 13

Bass Pro Shops Night Race,

Bristol Motor Speedway, Bristol, TN

12 semi-finalists advance

4 eliminated win $2,500

Round of 8

Oct. 5

Bank of America ROVAL™ 400,

Charlotte Motor Speedway, Concord, NC

8 semi-finalists advance

4 eliminated win $5,000

Championship 4

Oct 26

NASCAR Cup Series Playoff Race,

Martinsville Speedway, Martinsville, VA

4 finalists advance & win VIP trip

4 eliminated win $7,500

$1 Million Championship

Nov. 2

NASCAR Cup Series Championship,

Phoenix Raceway, Avondale, AZ

(1) $1 million winner

(3) $10,000 winners

 

The VIP trip includes roundtrip airfare for two to Phoenix, three nights hotel accommodations – double occupancy, two Ally Curve Hospitality Club passes for both the NASCAR Xfinity Series Championship Race on Nov. 1 and the NASCAR Cup Series Championship Race on Nov. 2, two passes for VIP experiences at Phoenix Raceway during the NASCAR Championship Weekend including NASCAR Cup Series™ VIP access, NASCAR team hauler tour, MRN radio booth tour, pace car rides, Victory Lane access,  all meals, and ground transportation to scheduled events and activities.

 

Players should stay tuned to their local lotteries for more information on how to enter. Participating lotteries include Arizona, Delaware, Florida, Idaho, Indiana (Hoosier), Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Minnesota, Mississippi, Nebraska, New Mexico, New York, North Carolina, North Dakota, Oklahoma, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas and Wisconsin. Additional lotteries may join the Powerball promotion at a later time.

 

Players can also follow the NASCAR Powerball Playoff on Facebook, Instagram, and online at Powerball.com.

 

Last year, Louisiana Lottery player Meagan Lewis, of New Orleans, Louisiana, was declared the NASCAR Powerball Playoff Champion and $1 million winner in a special drawing broadcast live from Phoenix Raceway before the start of the 2024 NASCAR Cup Series Championship Race™.

 

The 2025 NASCAR Cup Series season officially begins this Sunday with live action of the DAYTONA 500 from Daytona International Speedway. The race will air live at 2:30 p.m. EST on FOX, MRN and SiriusXM NASCAR Radio.

 

About Powerball

Powerball® holds the current world record for largest national lottery jackpot at $2.04 billion. Since its first drawing in 1992, the game has helped generate more than $32 billion for good causes supported by U.S. lotteries. More than half of all proceeds from the sale of a Powerball ticket remain in the jurisdiction where the ticket was sold. Powerball tickets are $2 per play. Tickets are sold in 45 states, the District of Columbia, Puerto Rico and the U.S. Virgin Islands. Powerball drawings are broadcast live every Monday, Wednesday and Saturday at 10:59 p.m. ET from the Florida Lottery draw studio in Tallahassee. Powerball drawings are also live streamed on Powerball.com.

 

 

About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.

For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook. 

 

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Posted by Marc Patrick Roy at 12.2.25 0 comments

Track Licenses Available as 2025 Season Looms at Airborne Park; Gate Fees, Season Pass Prices Announced

PLATTSBURGH, Ny. -- The 2025 season will be here before you know it in the North Country. The 71st in the history of the Airborne Park Speedway is expected to be bigger and better than 2024 as Mike and Alayne Bruno settle into their roles leading Airborne Park into the future for the second year of a five-year lease signed in October of 2023.

 

It was recently announced that the speedway will once again be under DirtCar sanction in 2025. It was also announced that pro stocks, limited sportsman, crown vic's and 500cc mini sprints would all be making more laps at Airborne in 2025, and now the gate fees and other important pieces of the 2025 puzzle are being released.

 

While the schedule is not yet released in full, there are some details about it that are known. The 2025 season opener at Airborne Park will be held on Sunday, April 13 with a 2PM start time. A more-than-full day of racing awaits the region's best 358 modified, sportsman, limited sportsman, renegade, mini stock and crown vic drivers, and of course some of the most devoted race fans.

 

The following Saturday, April 19, the Sprint Cars of New England will begin their season in Plattsburgh. The 358 DirtCar Series and Sportsman will be center stage on Thursday May 22nd and the (STSS) Short Track Super Series will invade the following week on Thursday May 29th. Thursday and Saturday nights will still be the primary race nights throughout 2025 despite the opening Sunday show. Twenty-two events are planned for the season.

 

Season passes for the 2025 season at Airborne Park are available now. General admission season passes are $300 and for an extra $50, fans will receive a reserved seating star to keep the same seat all year long! Pit passes can be bought for the entire season as well and are offered at $500 for members. Memberships are available now, too. An Airborne Park Speedway license is required for racing and gets members a $10 discount at the pit window at the majority of events in 2025. Weekly pit admission will be $30 for members and $40 for non-members. Pit member license prices vary based on driver/crew status and division, but the best rates for all licenses are only offered until March 1, 2025. Prices go up $25 after March 1. To print the forms for license and season-pass ordering, visit www.AirborneParkSpeedwayNY.com or visit Airborne Park Speedway's Facebook page.

More information regarding the 2025 season at Airborne Park Speedway will be released in the coming months including a full schedule as well as point funds and purse structures. Updates will appear on the speedway website and Facebook page. Download the MyRacePass app and add Airborne Park Speedway to your favorites list to receive notifications and updates about the 2025 season. The track will soon be alive again with the heat of battle!

 


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Posted by Marc Patrick Roy at 12.2.25 0 comments

2025-02-11

Wally Wilson Heads Into 2025 on the Momentum of a Multi-Win Season


Wally Wilson Heads Into 2025 on the Momentum of a Multi-Win Season
By Jim Clarke, Clarke Motorsports Communications/First Draft Media
Whatever the stage, a weekly short track racer will never forget their first career main event win.
After advancing through the Outlaw Midget ranks, Wally Wilson scored a pair of OSCAAR Modified feature victories during last year's schedule. It may have taken him a while, but the 27-year-old racer from Owen Sound, Ontario is hoping for another strong season when his next campaign takes its first green flag.
"Being able to finally park it in victory lane was a great experience and I'm very thankful to everyone who helped to make it happen," explained Wally Wilson. "The fans, family members and friends who've supported me over the years don't get enough credit for the team's success. It was great to celebrate both victories with so many wonderful people and I can't wait to meet them all in the winner's circle again."
Heading into an ambitious 2025 schedule, Wally Wilson and his team face an itinerary that could see them log as many miles on the provincial highways as their laps on the racetrack. From his Grey Bruce home base, he'll kick-off the year with a Saturday, May 17th date in his No. 69 Mod at Sunset Speedway and follow it up with the Friday, May 23rd season-opener at Delaware Speedway, near London, Ontario. After finishing 4th in last year's standings, Wilson will once again follow the OSCAAR Modified Series events, starting Saturday, May 31st at Flamboro Speedway.
"It looks like our team will be doing a lot of racing this year and it wouldn't be possible without the crew that keeps everything together," said Wally Wilson. "Nate, Paul and I log some long hours in the shop and at the track and I'm thankful to them for all the hard work, time and effort it takes to get the car to the track and make every show."
Wally Wilson and the No. 69 crew would like to thank Fyre Place & Patio Shop, www.have1.com and Napoleon for being part of the team's program heading into the 2025 season. Like most teams on the provincial motorsports landscape, Wally Wilson Racing is actively seeking additional sponsorship support for its efforts. For details and a copy of the team's marketing prospectus, contact wallywilsonracing@gmail.com.
The driver and team welcome your support behind the scenes and at the track. Keep up to date with their performance through the 2025 season at www.facebook.com/wallywilson69.
Photo attachment: Jim Clarke – Clarke Motorsports Communications/First Draft Media
Owen Sound, Ontario's Wally Wilson (No. 69) is looking forward to a busy schedule of open wheeled modified racing at a variety of different tracks during his 2025 season.
Prepared by: Jim Clarke, Clarke Motorsports Communications/First Draft Media


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Posted by Marc Patrick Roy at 11.2.25 0 comments

2025-02-04

Comcast Renews Partnership with NASCAR, Extends Xfinity Series Title Sponsorship

 

Comcast Renews Partnership with NASCAR, Extends Xfinity Series Title Sponsorship

 

New "Xfinity Fastest Lap" Feature to Impact Competition Across All Three NASCAR Series

 

DAYTONA BEACH, Fla. (February 4, 2025) — NASCAR and Comcast today announced the renewal of their decade-long partnership, with Comcast continuing its role as both a Premier Partner of the NASCAR Cup Series and title sponsor of the Xfinity Series. The Comcast and NASCAR relationship began in 2014 and the collaboration between the two companies has significantly contributed to the sport's growth and fan engagement. The Premier Partnership has been renewed for multiple years with the Xfinity Series title sponsorship being extended for one year.

 

New to the sport starting in 2025, race fans can look forward to the "Xfinity Fastest Lap," a program that awards one race point to the eligible driver and owner with the fastest single lap in each race, adding extra intensity and strategy to the competition. This new feature will be part of all three national series — NASCAR Cup Series™, NASCAR Xfinity Series™ and NASCAR CRAFTSMAN Truck Series™ — enhancing the competitive landscape and fan experience.

 

"We're not just entering year 11 of our partnership. We're embarking on year one of a renewed relationship with NASCAR filled with fresh energy and exciting opportunities to enhance the competition on the track in a way that has never been done before, and continue to connect with fans in new and engaging ways," said Matt Lederer, Vice President of Brand Partnership & Engagement at Comcast.

 

Comcast is expanding its NASCAR partnership to include more of its connectivity and entertainment brands – Xfinity Mobile and Xumo. Xfinity Mobile is joining the partnership as an Official Wireless Partner of NASCAR. Xumo, Comcast's and Charter's streaming platform joint venture, will become an Official Video and Streaming Partner of NASCAR, with plans to offer its customers immersive viewing experiences and unique content.

 

"NASCAR is incredibly appreciative of Comcast's continued partnership and their commitment to innovation and fan engagement within our sport," said Michelle Byron, Executive Vice President and Chief Partnership and Licensing Officer at NASCAR. "Their contributions over the past decade, from enhancing the fan experience to supporting community initiatives, have been invaluable. We look forward to building on the success of our partnership during the 2025 season and beyond."

 

Comcast's commitment to NASCAR extends beyond the track and is woven into its activations. From the title sponsorship of the Xfinity 500 to the Comcast Community Champion of the Year program, which recognizes individuals within the NASCAR community who demonstrate exceptional dedication to philanthropic endeavors, Comcast has consistently championed the sport and its values. This program underscores Comcast's commitment to social responsibility and its alignment with NASCAR's values of community engagement.

 

This renewed partnership ensures that Comcast and NASCAR will continue to deliver thrilling racing action and engaging fan experiences for years to come.

 

About Comcast Corporation 

Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information.  

 

About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.

For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook. 

 

 


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Posted by Marc Patrick Roy at 4.2.25 0 comments

2025-01-16

NASCAR announces long-term media rights deals in Canada, headlined by renewal of long-time partnership with Bell Media

NASCAR announces long-term media rights deals in Canada, headlined by renewal of long-time partnership with Bell Media

 

Bell Media will be the exclusive home of all three NASCAR national series

 

REV TV joins as broadcast partner of NASCAR Canada Series

 

 

DAYTONA BEACH, Fla. (January 16, 2025) – NASCAR announced today multiple media rights deals that bolster its presence in Canada, the sport's largest international market, highlighted by the expansion of its decades-long partnership with Bell Media.

 

For the first time, Bell Media will be Canada's home for all three NASCAR national series as it adds NASCAR Craftsman Truck Series programming to its long-standing NASCAR Cup Series and NASCAR Xfinity Series rights.

 

Races, as well as associated practice and qualifying sessions will be broadcast across Bell Media's linear and digital platforms, including CTV, TSN, USA Network and TSN+. Bell Media also secures additional rights to NASCAR Canada Series and ARCA Menards Series events.

 

REV TV comes on board as the host broadcaster of the NASCAR Canada Series – it will be the exclusive English-language home of all live and/or first-airings, producing all races as well as highlights and other supplemental content around the series. REV TV will also have rights to the full suite of NASCAR international series races, as well as the ARCA Menards Series.

 

"We're thrilled to extend our long-running partnership with Bell Media and look forward to bringing REV TV on board," said Nick Skipper, NASCAR Managing Director, Media Strategy. "Both are top-class partners that will help us best serve our passionate Canadian fan base across all of our racing series and continue to grow the sport in this important market."

 

"Our long-standing, successful partnership with NASCAR underscores Bell Media's dedication to bringing world-class motorsports to Canadian fans – and this season we're debuting a new place to watch NASCAR with USA Network," said Shawn Redmond, VP, Bell Media Sports. "With the addition of the NASCAR Craftsman Truck Series bringing even more dynamic content to our platforms, we'll continue to showcase the energy and intensity of NASCAR to our passionate fans all season long."

 

"As Canada's home for motorsports and motoring, we are thrilled to have Canada's premier motorsports series, the NASCAR Canada Series, as a part of our diverse programming lineup," said Mike Garrow, CEO of REV TV. "We are eager to present Canadian fans their homegrown heroes in new and exciting ways, alongside NASCAR's other global series from Mexico, Brazil and Europe. REV TV will also be the home of the ARCA Menards Series where stock car stars of tomorrow will shine today," he added.

 

The NASCAR Cup Series kicks off its season with the Cook Out Clash at Bowman Gray, Sunday, Feb. 2 at 8 p.m. ET, and the DAYTONA 500, Sunday, Feb. 16 at 2:30 p.m. ET.

 

The NASCAR Canada Series begins its season at Canadian Tire Motorsport Park (Bowmanville, ON), Sunday, May 18 at 2 p.m. ET.

 

 

 

 

About NASCAR 

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.

For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook. 

 

Contacts:

 

NASCAR

 

James Hallas 

NASCAR Communications  

jhallas@nascar.com

 

Bell Media


Rob Duffy

Bell Media Communications

rob.duffy@bellmedia.ca

 

REV TV

 

Ed Kanerva

REV TV

ed@revtv.com


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Posted by Marc Patrick Roy at 16.1.25 0 comments

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