Sarah Cornett-Ching Gears Up for 2012 Racing Season; Social Networking Skills Result in Marketing Excellence Award in Race 101 Graduation
Craig Revelle - Finish Line Web Design
March 3, 2012
PENTICTON, BRITISH COLUMBIA - After a year of learning with the Race 101 program based in Charlotte, North Carolina that consisted of several trips to NASCAR country and weekly online seminars, Sarah Cornett-Ching graduated from the class, earning one of the highest awards that was given out as she claimed the Marketing Excellence award for her social networking skills that she gained throughout the program.
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Winning the award has given Cornett-Ching some added confidence going into 2012, where she will run for the championship in the ARCA Ok Tire Series. The knowledge that she has learned from the Race 101 school will certainly pay dividends as the team prepares for the upcoming season and seeks additional marketing partners to reach her goals for the new year.
"I am proud to win the Race 101 Marketing Excellence Award because I am being recognized for all the media efforts and publicity we received this year”, says Cornett-Ching. “Racing isn’t possible without the marketing side of the sport, and that can be easily forgotten."
In addition to a full time ride in the ARCA West Series, Cornett-Ching also hopes to put together a ride in the NASCAR Canadian Tire Series again this year at her home track Motoplex Speedway in Vernon, British Columbia, and also hopes to run in the NASCAR event at Auto Clearing Speedway in Saskatoon, Saskatchewan.
"We are really focused on our ARCA Series program for 2012”, she adds.
”With all that we have learned over the past year, and our equipment that we have going into the new season we feel that we have a great shot at the ARCA West Championship. With Snap On Tools coming back on board and the addition of Underwriters Insurance as a Marketing Partner, we are very confident going into the new season”.
While Cornett-Ching has been busy getting ready for the new season, she still managed to find the time to help those in need. She cut her hair and donated it to charity, and she also donated blood. In fact, she has already been informed that the blood that she donated helped save a life.
2012 is shaping up to be a great season for Sarah Cornett-Ching. With the power of marketing behind this young energetic racer, it may be the perfect fit for taking your company's advertising to the next level. If you are interested in speaking with Sarah and finding out more on what a marketing partnership with our team can do for you, please email her at sarah.cornett-ching@hotmail.com.
Since 2005, Sarah Cornett-Ching has racked up a pile of awards, including Most Aspiring driver as well as Champion in her division that year. Two years later, after moving up a class, she claimed the championship again. In 2008 she claimed her first ever top five finish in the NASCAR Whelen All American Series, and the following year she finished third overall in the series points standings. In addition to her third place in points, she also claimed awards for Most Improved driver, Most Dedicated to the Sport and West Coast Sportsman Rookie of the Year Award. In 2010 she claimed fifth place in points in both the Okanagan Street Stock Series and the West Coast Sportsman Series. She was also named Most Improved Driver and Most Dedicated Driver of the West Coast Sportsman Series. In 2011, Sarah again won Most Improved Driver in the West Coast Sportsman Series, finishing fourth in points, and won Rookie of the Year, and Most Improved driver in the OK Tire ARCA West Series, finishing eighth in points. She attended the Race 101 program in North Carolina and graduated with a Marketing Excellence Award for the work that she had done with Social Networking and gaining valuable exposure as an aspiring young racecar driver.
For more information on Sarah Cornett-Ching and to follow her racing accomplishments, please visit her newly revamped website, www.sccracing.com or visit her on Facebook at www.facebook.com/sccracing.
Sarah Cornett-Ching graduated from the Race 101 program with an Award for Marketing Excellence. (SCC Racing Photo Collection)
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