Driving Empire Brings Official 2026 NASCAR Season to Roblox with Daytona 500 Update
New NASCAR vehicles and official 2026 liveries arrive for The Great American Race at 1 p.m. ET on Friday, Feb. 13
DAYTONA BEACH, Fla. (Feb. 13, 2026) — NASCAR, in partnership with Voldex, are bringing brand new updates to Driving Empire on Roblox around the Great American Race with the launch of its highly anticipated 2026 NASCAR updates, including NASCAR CRAFTSMAN Trucks, a new Chevrolet Cup Car, official 2026 team liveries and a brand-new Daytona International Speedway map. Timed with the kickoff of the NASCAR season, the update delivers an exciting new experience in Roblox's largest driving community.
Following a joint win of two Roblox Innovation Awards, Driving Empire and NASCAR continue to set the standard for realism and automotive culture on the platform. The 2026 NASCAR season expands that legacy with new vehicles, fresh liveries, and reimagined events rolling out across the year.
Since first partnering in 2024 to bring official vehicles and tracks to Roblox, Driving Empire and NASCAR have built one of the platform's most successful motorsports experiences with their dedicated NASCAR World inside the game. The 2026 update continues that momentum, expanding the lineup and delivering even more ways for fans to connect with NASCAR inside Roblox. This year's launch also introduces Ram to Driving Empire, coinciding with the brand's real-world re-entry into NASCAR.
Before the engines roar at the DAYTONA 500, players can join the Daytona race day activation in Driving Empire on Friday, Feb. 13 at 1:00 p.m. ET to watch the race live while driving on the track.
The Great American Race kicks off the 2026 NASCAR season at Daytona International Speedway this Sunday, Feb. 15, at 2:30 p.m. ET, live on FOX, MRN and SiriusXM NASCAR Radio.
Ram is a registered trademark of FCA US LLC.
ABOUT VOLDEX
Voldex is a leading developer on the Roblox platform, known for its immersive and engaging gaming experiences. With a diverse portfolio of games, including the leading role-playing game, Brookhaven, the #1 football game NFL Universe Football and the hit racing game Driving Empire, Voldex is dedicated to pushing the boundaries of interactive entertainment and connecting users worldwide.
ABOUT NASCAR
The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 15 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR O'Reilly Auto Parts Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.
For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook.
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