October 3, 2011

Immediate Release

Delaware Speedway PR


Less than two weeks remain until competitors and fans will be back at Delaware Speedway for one of the most unique season-enders in recent memory: the October 15th Pumpkin Smasher, held in support of Jesse’s Journey.


“This really is a grass roots event,” explained event promoter John Houghton.  “We’ve taken suggestions from fans and drivers over the years and put those ideas into a really fun package.”


That fun package features a number of special events including:


- Bone Stock 75: The main event on the day which features completely stock cars battling it out in an old-school "1990’s Enduro-inspired" format.  The race features a special course for drivers to navigate and vehicles damaged in the competition will be removed from the track but will be replaced with obstacle cars.


- Demolition Derby: Who doesn’t love a Demolition Derby?  One of the last derbies in the province this season, only one car will be left running to claim top prize!


- Open-Ontario Four-Cylinder Championship: Featuring drivers of professional four-cylinder stock car racers from across Ontario in a pair of 8-lap heat races and a 25-lap feature race.  For many in this race, Delaware Speedway will be the largest and fastest track they have ever raced on.


-$500 to Win King of the Hill Spectator’s Race: This event allows spectators to enter their street-legal-street-driven cars into one-on-one fun drag races around the speedway.  The King of the Hill will be raising funds for Jesse’s Journey.  Jesse’s Journey will also be the recipient of the 50/50 draw.


- Classic Car Cruise: taking place before the races, fans will get a chance to see some of the classic and custom automobiles in a parade around the track and on display throughout the afternoon.


- Cheap Admission: Admission to the event is $15, but fans are able to pick up $5-off coupons from participating locations listed on the track website which allow entry for just $10.  Kids 12 & under are free of charge.






Beyond simply being a fun day for fans, the main idea of the event is to open the doors for new racers to become involved with the action on the track.


“This event brings back the chance to easily build a car in your driveway and come out and have a great time,” explained Houghton.  “None of the races on this day cost big money to get started in.  A top-notch Bone Stock should not cost more than $1,500 including all of the driver’s safety equipment.  Everything’s been put together with affordability and safety in mind.”


Apparently, competitors agree: the pre-registration response has been strong leading up to the event and the track is taking phone calls daily as drivers make preparations for their vehicle builds for this, the final weekend before the event.  Local suppliers of racing equipment have also made special deals available to drivers.


Interested competitors are directed to a special webpage which has been setup for the event which features a series of “How-To” videos as well as detailed information for the days events: http://www.delawarespeedway.com/race-season/pumpkinsmasher/pumpkin-competitor-information


For more information contact John Houghton (519) 652-5068 Ext 201 or e-mail info@delawarespeedway.com.






For coupon locations and full schedule fans are directed to: http://www.delawarespeedway.com/race-season/pumpkinsmasher


Additional Multi-Media Links:

(Video) About the Event: http://www.youtube.com/watch?v=ggMhE7zPsTo

(Video) About the Bone Stock 75: http://www.youtube.com/watch?v=854G1TsxaNk

Competitor Information: http://www.delawarespeedway.com/race-season/pumpkinsmasher/pumpkin-competitor-information

Supplier Deals: http://www.delawarespeedway.com/supplier-deals-still-time-left-to-build-a-bone-stock






Celebrating its 60th anniversary, Delaware Speedway is a half-mile paved oval stock-car track located just west of London, Ontario, Canada. Since 1952, Delaware Speedway has been the home to some of the best stock car racing in Canada. Its unique natural amphitheatre-like setting allows a family or group of friends to enjoy exciting, comfortable and affordable evening or afternoon of racing.  Delaware Speedway is a proud member of the NASCAR Whelen All-American Series which promotes the best in local racing competition across North America.


For more information contact John Houghton


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NASCAR And Goodyear Extend Agreement - Goodyear To Continue As Exclusive Tire Supplier Through 2017

For Immediate Release



NEW YORK, New York (Oct. 3, 2011) – NASCAR and the Goodyear Tire & Rubber Company today jointly announced they have signed an extended agreement for Goodyear to continue as the exclusive tire used in NASCAR’s top three racing series for the next five years.


The agreement, which extends through the 2017 season, renews Goodyear as the “Exclusive Tire Supplier” of the NASCAR Sprint Cup Series, the NASCAR Nationwide Series and the NASCAR Camping World Truck Series. Goodyear has had an uninterrupted commitment to NASCAR since becoming a race tire supplier in the 1950s, making it one of the longest-running supply programs in any sport. In addition, Goodyear has been the exclusive tire supplier for all three of the circuit’s top series since 1997.


“Our longtime relationship with Goodyear is a testament to the company’s consistent high-quality tire it supplies the race teams,” said Jim O’Connell, NASCAR’s chief sales officer. “Not only are they experts in tire performance, but they are also a brand that understands how to effectively engage and connect with our fans through creative activation.”


“This extension is the continuation of a relationship between experts,” said Pierre Jambon, vice president of Goodyear’s off-highway business. “NASCAR is clearly the expert in stock car racing, and it has chosen Goodyear because of our expertise in delivering outstanding performance. Our tire performance on the track validates our brand, inspires confidence for drivers and helps create exciting racing for fans. We are proud to continue to be an integral part of NASCAR.”



The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for one of North America's premier sports. NASCAR races are broadcast in more than 150 countries and in 20 languages. In the U.S., races are broadcast on FOX, TNT, ABC/ESPN/ESPN2, SPEED and SiriusXM Satellite Radio. NASCAR fans are among the most brand loyal in all of sports, and as a result more Fortune 100 companies participate in NASCAR than any other sport. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), four regional series, and one local grassroots series, as well as two international series. Also part of NASCAR is GRAND-AM Road Racing, known for its competition on road courses with multiple classes of cars. NASCAR sanctions more than 1,200 races at 100 tracks in more than 30 U.S. states, Canada and Mexico. Based in Daytona Beach, Fla., NASCAR has offices in eight cities across North America. The next NASCAR Sprint Cup Series race, the third in the Chase for the NASCAR Sprint Cup, is the Hollywood Casino 400 in Kansas City, Kan., which will air Oct. 9 on ESPN at 2:00 p.m. ET. For more information and a complete schedule, visit www.nascar.com. Follow NASCAR on www.facebook.com/NASCAR or on Twitter: @NASCAR.


About Goodyear

Goodyear is one of the world’s largest tire companies. It employs approximately 73,000 people and manufactures its products in 54 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear, go to www.goodyear.com/corporate.


For additional information, contact:

Jon Schwartz, NASCAR Integrated Marketing Communications

Ed Markey, Goodyear


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