2024-02-05

NASCAR Announces Launch of NASCAR Regional

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NASCAR Announces Launch of NASCAR Regional

 

Daytona Beach, Fla. (Feb. 5, 2024) – NASCAR officially announced the launch of the NASCAR Regional brand and platform, which encompasses the touring and weekly series of NASCAR – the ARCA Menards Series, ARCA Menards Series East, ARCA Menards Series West, NASCAR Whelen Modified Tour and the Advance Auto Parts Weekly Series. NASCAR Regional debuted on Saturday during the season-opening Busch Light Clash at the Coliseum via a national television spot on FS1.  

 

Formerly NASCAR Roots, the NASCAR Regional brand and platform will better position the sport to grow awareness around those series. In addition, the rebrand ushers in a more organized and recognizable platform that provides concise sightlines of a 'ladder system' from beginning to end.  

 

"NASCAR stands on a foundation built by local short tracks and our touring series, and we couldn't be more excited to launch the NASCAR Regional brand and platform to highlight these important series," said Ben Kennedy, Sr. Vice President Racing Development & Strategy. "Their history runs deep, and the continued growth of these series is vital to NASCAR's success. This update better positions NASCAR to grow awareness around these series for many years to come."

 

In addition to the announcement, a new website is available at NASCAR.com/Regional with the latest news, ticket information and schedules for the upcoming 2024 season.

 

NASCAR Regional action begins with the Advance Auto Parts Weekly Series at New Smyrna Speedway with the World Series of Asphalt from February 9-17. Then on Saturday, February 10, Late Model Stock cars will compete at Florence Motor Speedway in The Icebreaker at 2:30 p.m. ET, and later that evening the NASCAR Whelen Modified Tour starts their engines at New Smyrna Speedway with the New Smyrna Beach Visitors Bureau 200 at 7:30 p.m. ET. Tune-in to Flo Racing for live coverage of all the events. A week later the ARCA Menards Series gets underway with the ARCA 200 at Daytona International Speedway on Saturday, February 17 at 1:30 p.m. ET on FS1. For additional schedules and information please visit at NASCAR.com/Regional.

 

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About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation's major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Sprint Race, NASCAR Canada Series, NASCAR Mexico Series, NASCAR Whelen Euro Series), five regional series (ARCA Menards Series, ARCA Menards Series East & West, the NASCAR Whelen Modified Tour, and the NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.

 

For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, Facebook, X and Snapchat.


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Posted by Marc Patrick Roy at 5.2.24 0 comments

Heading Into the Next Season of Action at Peterborough Speedway

Heading Into the Next Season of Action at Peterborough Speedway

By Jim Clarke, Clarke Motorsports Communications/First Draft Media

 




All is quiet at the tight, tricky oval on Mount Pleasant Road right now, but there is plenty of action going on behind the scenes as Peterborough Speedway gets ready for the 2024 season.

 

Track officials have all but put the finishing touches on the schedule that will kick-off Saturday, May 18th with the annual Pure Country 105 Season Opener. Venue owner and promoter J.P. Josiasse says he's confident that the new line-up will have plenty to fans of the hometown favourites and special guest divisions.

 

"Everyone looks forward to the first show of the year," said J.P. Josiasse. "Fans are anxious to see what they've been missing since the final checkered flag of the Autumn Colours Classic, while racers are pumped-up about the chance to put their equipment through its paces and get the season off to a roaring start."

 

With staff dialing-in 2024 dates on the local front, representatives with the province's touring series have added special events to the upcoming agenda:

 

Saturday, May 18th                  Ontario Legend Car Series

Saturday, May 25th                  Ontario Legend Car Series

                                                                           Ontario Modifieds Racing Series

 

Saturday, June 1st                   Outlaw Midgets

                                                  Ontario Legend Car Series

Saturday, June 15th                 APC Pro Late Models

                                                  Qwick Wick Super Stocks

Saturday, June 22nd                Can Am TQ Midgets

 

Saturday, July 6th                    Ontario Legend Car Series

                                                  Ontario Modifieds Racing Series

Saturday, July 13th                  Ontario Outlaw Super Late Models

Saturday, July 20th                  Ontario Modifieds Racing Series

                                                  Bill Pickford Memorial

Saturday, July 27th                  Outlaw Midgets

                                                  Ontario Sportsman Series

 

Saturday, August 3rd               OSCAAR Modifieds/Hot Rods

Saturday, August 10th             Ontario Legend Car Series

                                                  National Qualifier

                                                  Ontario Modifieds Racing Series

Saturday, August 24th             Outlaw Midgets

Saturday, August 31st             Ontario Modifieds Racing Series

 

October 11th to 13th                 OSCAAR Modifieds/Hot Rods

                                                  Ontario Legend Car Series

                                                  2024 APC Autumn Colours Classic

 

More dates will be added and the 31st annual APC Autumn Colours Classic details released once schedules for the travelling divisions have been finalized. Peterborough Speedway's complete 2024 line-up will be released during the Motorama Custom Car & Motorsports Expo – presented by eBay Motors – March 8th through 10th at the International Centre.

 

It isn't too early to start making plans for the next season of action at Canada's Toughest 3rd Mile Oval. For the latest news, information and updates, keep an eye on www.peterboroughspeedway.com and the track's social media platforms.

 

Photo attachment: Jim Clarke – Clarke Motorsports Communications/First Draft Media

 

Qwick Wick Firestarter Super Stock teams will join the APC Pro Late Model Series – Saturday, June 15th – at Peterborough Speedway.

 

Prepared by: Jim Clarke, Clarke Motorsports Communications/First Draft Media

                      clarkemotorsports@hotmail.com, www.facebook.com/clarkemotorsports

                      613.968.6410

...


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Posted by Marc Patrick Roy at 5.2.24 0 comments

Grassroots Racing Seeks Marketing Partners for its 2024 Season

Grassroots Racing Seeks Marketing Partners for its 2024 Season

By Jim Clarke, Clarke Motorsports Communications/First Draft Media

 

2024 action for the newly branded Ontario Legend Car Series is just around the corner and the father and son Grassroots Racing duo of Andrew and Cole McFadden is anxious for the year's first green flag.

 

After following a calendar of selected events, the pair has announced plans to run the full provincial schedule, including the Great Lakes Legends Series with occasional treks into the Northern U.S. also on the line-up. To turn their plans into reality, the team is looking for some additional sponsorship support for the upcoming season.

 

"This is something that Cole and I have wanted to do for quite a while. We're excited to finally get the chance to show what our team is all about," explained Andrew McFadden. "We have packages to fit any need or budget, with promotional activities and special events at the track or the business site available throughout the year."

 

From a home base of Woodville, Ontario, the Grassroots Racing duo brings a wide range of motorsports experience to the table as they work on their 2024 schedule. The team has a full summer of racing coming up and they can't wait to see where their travels will take them.

 

Competing in the Mini Stock, Open Wheeled Modified and Legend Car Racing equipment from a young age, 26-year-old Cole McFadden scored his first career feature win in 2011 just before his 14th birthday, earning the youngster the nickname "On the Pole Cole". His father Andrew worked as a high school teacher, while joining his son and running selected Legend Car events. He was also the promoter of the Grassroots Racing Series at Kawartha Speedway during the 2014 season.

 

This is a wonderful opportunity to complement an existing advertising program or to move into the fast-paced and exciting world of motorsports marketing. Join long-time backers Brass Inc. High Performance Hydro Excavation and Directional Drilling Techniques and Clarke Motorsports Communications who will both return this year, along with an exciting new 2024 partnership from Casey's Property Services in Woodville, Ontario.

 

Keep up to date with the father and son duo through the Grassroots Racing Instagram page or subscribe to @colemcfadden20, the team's You Tube home for updates throughout the year.

 

Reach out to Cole and Andrew McFadden, grassrootsracing020@gmail.com  and learn more about Grassroots Racing Ontario Legend Car Series marketing opportunities for the 2024 season.

 

Photo attachment: Jim Clarke – Clarke Motorsports Communications/First Draft Media

 

The Grassroots Racing duo of Andrew (No. 02) and Cole McFadden (No. 20) is excited to kick-off an exciting schedule of provincial Legend Car Series action for the upcoming 2024 season.

 

Prepared by: Jim Clarke, Clarke Motorsports Communications/First Draft Media

                      clarkemotorsports@hotmail.com, www.facebook.com/clarkemotorsports

                      613.968.6410


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Posted by Marc Patrick Roy at 5.2.24 0 comments

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