NAMED OFFICIAL MOTOR OIL OF MOTORAMA
HAVOLINE NAMED OFFICIAL MOTOR OIL OF MOTORAMA
Show takes place March 13, 14 & 15, 2015 at Toronto's International Centre
TORONTO, ON // MARCH 5, 2015 • In the first deal of its kind for the Motorama Custom Car & Motorsports Expo, Havoline has been named the 'Official Motor Oil of Motorama' for the 2015 show.
"We're very happy to be a part of the Motorama show this year, and I hope that this venture will turn into a long-term partnership between Chevron Canada and Motorama," said Rob Chamberland, Canada East Area Business Manager for Chevron Canada Limited.
At this year's Motorama show, Chevron Canada will supply 100 cases of Havoline motor oil – equating to 1200 quarts of oil. The product will be awarded to the championship-winning drivers who are honoured during the Drag Racing and Short Track Nights of Champions, at the show.
The Motorama Custom Car & Motorsports Expo runs March 13, 14 & 15 at Toronto's International Centre, across from Toronto's Pearson International Airport.
The Drag Racing Night of Champions takes place the evening of Friday, March 13, while the Stock Car Night of Champions will take to the Johnsonville Stage on the night of Saturday, March 14.
The recipients will be awarded enough Havoline motor oil to be able to do a full oil change in their vehicles. The winners will have the choice between Havoline Full Synthetic and the company's conventional Havoline motor oil. Chevron Canada Limited marketing personnel will also be on hand to distribute Havoline swag, including branded hats, work gloves, flashlights, water bottles, collapsible cargo bags, Mag-Lite flashlights and pens to show visitors.
Mr. Chamberland views the Motorama Custom Car & Motorsports Expo as the ideal platform to reinforce the position of Chevron Canada and Havoline products in the motoring marketplace.
"Havoline products have been available for well over 100 years. It's a very well-known and respected name among automotive enthusiasts," he noted. "We offer super high quality products made and warranted by Chevron. Our presence at the Motorama show will allow us to connect with customers and get them to think about and consider the Havoline brand for their personal or business needs."
Speaking on behalf of Motorama, David Weber said, "We're extremely happy to welcome Havoline as the 'Official Motor Oil of Motorama.' Chevron Canada Limited has stepped up to support Motorama in several ways, including becoming a Show Sponsor, awarding a total of 1200 quarts of oil to the drag racing and short track champions who will be honoured at the show, and distributing a bunch of neat items that racers and auto enthusiasts will appreciate receiving."
ABOUT CHEVRON CANADA LIMITED: Chevron has been finding, producing and refining crude oil and natural gas and delivering needed energy in Canada for more than 75 years. Headquartered in Vancouver, British Columbia, Chevron Canada Limited (Products Division) (CCL) is a multi-faceted company with an efficient refinery, outstanding retail network and extensive commercial and industrial operations. CCL manages Chevron retail and commercial fuelling network operations and lubricants distribution in Canada.
ABOUT THE MOTORAMA CUSTOM CAR & MOTORSPORTS EXPO: The inaugural Motorama show takes place March 13, 14 & 15, 2015 at Toronto's International Centre, adjacent to Toronto's Pearson International Airport. With a footprint of almost a quarter-million square feet, the show will be Canada's biggest late-winter celebration of automobiles and motorsports. For information about the show, including sponsorship and exhibitor opportunities, and more, call (416) 962-7223, or email info@MotoramaShow.com. Advance tickets and schedule information can be found at www.MotoramaShow.com.
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